In a move against Facebook’s streaming service Facebook Live, YouTube has rolled out the ability to live-stream from mobile devices for creators with 10,000 or more subscribers.
In a blog post, the company stated that the service would be easily accessible from the YouTube app, adding that its features had been tested by “hundreds of creators to refine the mobile streaming experience”. Based on their feedback, live chats were slowed and streaming quality was boosted.
The feature will also allow creators to monetize their live streams, starting with Super Chat. This would allow viewers and fans to highlight and pin their messages in live chats for a fee, with the hope that it would catch creators’ attention. “Super Chat is like paying for that front-row seat in the digital age,” YouTube said.
YouTube has supported live streaming since 2011 and hosted the most watched political live-streams of all time, the 2016 US presidential debates. But the site had previously not supported mobile streams, unlike Facebook’s Facebook Live and Twitter’s Periscope, as reported by Reuters.
According to YouTube, the live streams will share the same features as YouTube’s regular videos. “They can be searched for, found via recommendations or playlists, and protected from unauthorized use.” (sul/kes)
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